Uniphore (APAC) – Conversational
Automation Case Study
COMPANY
Uniphore is a conversational automation technology company. Uniphore sells software for conversational analytics, conversational assistants and conversational security for CX and sales use cases.
CHALLENGE
Uniphore needed to grow market share in Southeast Asia in a highly-competitive market for CX automation solutions. Building reliable sales pipeline required having in-person thought leadership conversations with call center leaders accountable for more than 100 agents.
SOLUTION
Uniphore engaged BuyerForesight™ to build an in-person interactive experience campaign in key target markets in the region including Singapore, the Philippines, and Vietnam. A mix of dinner events and half-day workshops delivered a highly-qualified pipeline of sales prospects in a comparatively short time.
RESULTS
Interactive Experiences
Completed
Accounts
Targeted
Expressed
Interest
Qualified Contacts
Attended
EXAMPLE PARTICIPANTS
Vice President, Digital Customer Experience Lead, CITI
Director Global Customer Operations, Expedia Group
Head, CE Service Digitisation & Automation, Grab
Global Director of Customer Experience Sales, BT
Regional Customer Experience, DBS Bank
Global Head of TM Optimization, AIG
Vice President, Customer Order and Delivery Experience, Digital CX, Schneider Electric
WHAT’S NEXT
Uniphore expanded its partnership with BuyerForesight™ in 2023 to deliver a reliable flow of qualified, engaged prospects when and where they are needed.
ABOUT BUYERFORESIGHT™
BuyerForesight™ delivers research and demand generation services that produce superior value because they are based on thought leadership conversations with the most qualified prospects.
If you’d like to evaluate BuyerForesight™ yourself, email [email protected].
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